The Influence of Advertising - Paragraph 4: In a nutshell, advertising does influence people. Most of the advertisements are filled with images that equate emotional well-being with material acquisition and associate independence and leisure with the consumption of alcohol. Advertising also makes people lavish their effect on products rather than real people, thereby destroying human relationships. We have become trapped in the web of advertising where products like brands of beer and cigarettes take over our minds, doing away with our core family values. In paragraph 4, we read that “Most advertisements … associate independence and leisure with consumption of alcohol.” This suggests that advertisements mainly communicate the message that (inferencing):

The Influence of Advertising - Paragraph 2: Advertising has become a type of culture with ardent followers. In the process, it attracts enviable attention from manufacturers and service providers who fancy an edge over their competitors. Unfortunately, in keeping with the ever-increasing demands of the manufacturers, the advertisers have resorted to creating unnecessary wants and excess consumption in most of us. This is a craving for harmful products that we are better off without. It preys on our minds, rendering us completely irrational. The billboards (hoardings), television, and radio advertisements target us from a very early age, forming our view of the world as we grow into adults. In the first sentence of paragraph 2, the phrase “has become” signals that the change in advertising: (grammar/syntax)

The Influence of Advertising - Paragraph 2: Advertising has become a type of culture with ardent followers. In the process, it attracts enviable attention from manufacturers and service providers who fancy an edge over their competitors. Unfortunately, in keeping with the ever-increasing demands of the manufacturers, the advertisers have resorted to creating unnecessary wants and excess consumption in most of us. This is a craving for harmful products that we are better off without. It preys on our minds, rendering us completely irrational. The billboards (hoardings), television, and radio advertisements target us from a very early age, forming our view of the world as we grow into adults. In paragraph 2, the word “ardent” can be substituted with the word: (vocabulary)

The Influence of Advertising - Paragraph 2: Advertising has become a type of culture with ardent followers. In the process, it attracts enviable attention from manufacturers and service providers who fancy an edge over their competitors. Unfortunately, in keeping with the ever-increasing demands of the manufacturers, the advertisers have resorted to creating unnecessary wants and excess consumption in most of us. This is a craving for harmful products that we are better off without. It preys on our minds, rendering us completely irrational. The billboards (hoardings), television, and radio advertisements target us from a very early age, forming our view of the world as we grow into adults. In paragraph 2, we read: “This is a craving for harmful products that we are better off without.” In this sentence, the word “This” mainly refers to (cohesion)