AIPMM Certified Product Manager (CPM)

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A product manager says a launch plan is ready because engineering has finished development. What is the best CPM-aligned response?

Development completion is enough because launch is owned only by engineering Launch readiness also requires cross-functional market, sales, support, operations, and measurement preparation Launch readiness should be assessed only after the first customer complaint The launch plan should be skipped if the product is technically complete

Correct Answer:

Launch readiness also requires cross-functional market, sales, support, operations, and measurement preparation

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