CIM Level 6 Award In Societal Impact Practice Questions - CIM Level 6 Award In Societal Impact Exam

What primary risk does an organisation face when engaging in 'greenwashing' within its promotional campaigns?

Severe erosion of brand trust, regulatory sanctions from the ASA/CMA, and potential legal fines. An automatic prohibition from operating within UK retail channels. Immediate revocation of company registration with Companies House. A mandatory requirement to convert the business into a non-profit entity.

Correct Answer:

Severe erosion of brand trust, regulatory sanctions from the ASA/CMA, and potential legal fines.

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