Assam ASSEB HS Sales Management & Advertising Practice Questions - Assam ASSEB Higher Secondary Class 11-12 Sales Management And Advertising Examination (AHSEC ASSEB 2026) Exam

What is the primary definition of personal selling in marketing?

Face-to-face interactive communication between a seller and a buyer to make a sale and build relationships Non-personal paid broadcast of promotional messages through television and radio Unpaid news coverage of a company's product in newspapers and magazines Short-term price discounts and coupons offered directly to trade dealers

Correct Answer:

Face-to-face interactive communication between a seller and a buyer to make a sale and build relationships

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