AHLEI CHSP Practice Questions - AHLEI Certified Hospitality Sales Professional Exam

In hospitality sales, what does 'prospecting' primarily refer to?

Forecasting next quarter's occupancy levels Inspecting guest rooms before a site visit Identifying and reaching out to potential new customers who may book business Auditing the property's nightly room rates

Correct Answer:

Identifying and reaching out to potential new customers who may book business

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