Marketingfachmann FA Practice Questions - Marketingfachmann Marketingfachfrau Mit Eidgenössischem Fachausweis Exam

In a strategic SWOT analysis, which strategic posture corresponds to a 'Maxi-Maxi' (SO) strategy?

Using internal strengths to minimize the impact of external market threats Using internal strengths to capitalize on attractive external market opportunities Overcoming internal weaknesses by pursuing emerging external market opportunities Minimizing internal weaknesses and avoiding severe external market threats

Correct Answer:

Using internal strengths to capitalize on attractive external market opportunities

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