Salesforce Certified Marketing Cloud Email Specialist (MC-202)

How is email 'open rate' calculated?

(Emails sent / Emails opened) × 100 (Unique opens / Emails delivered) × 100 (Emails clicked / Emails opened) × 100 (Emails delivered / Emails bounced) × 100

Correct Answer:

(Unique opens / Emails delivered) × 100

Access more questions from this quiz

Continue to Salesforce Certified Marketing Cloud Email Specialist (MC-202) for more practice questions and the full quiz experience.

Access More Questions