Salesforce MC Account Engagement Specialist Practice Questions - Salesforce Marketing Cloud Account Engagement Specialist (formerly Pardot Specialist) Exam

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An anonymous website visitor fills out an Account Engagement form with their email. Which automatic action best describes what happens to their tracking record?

Account Engagement creates a new visitor record only The visitor record is converted into a prospect and historical activities are stitched onto the prospect Account Engagement deletes the visitor record and starts tracking from zero The visitor is matched only to anonymous Salesforce contact records

Correct Answer:

The visitor record is converted into a prospect and historical activities are stitched onto the prospect

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