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NBT Exam
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The Influence of Advertising - Paragraph 1: Advertising was initially meant to make people aware of the goods available in the market. It was as simple as announcing what you have in your store or the services you offer on your premises. Over the years, advertising has evolved into a major industry that goes beyond informing, to persuading and influencing. It is a form of brainwashing consumers. The overall purpose of paragraph 1 is to do the following: (communicative function)
introduce the reader to the basics/fundamentals of advertising
inform the reader that advertising is brainwashing
indicate that advertising means announcing what you have in store
indicate that advertising has changed to become influencing
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Correct Answer:
indicate that advertising has changed to become influencing
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