National 5 Design And Manufacture Practice Questions - Scottish National 5 Design And Manufacture Exam

What primary advantage does user observation have over questionnaires when researching product usability?

It reveals actual user behavior and physical difficulties that users may forget to mention in writing It allows thousands of responses to be collected and statistically analysed automatically It eliminates the need for the designer to spend time interacting with consumers in person It guarantees that all participants provide identical quantitative numerical scores

Correct Answer:

It reveals actual user behavior and physical difficulties that users may forget to mention in writing

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