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Keller Williams Ignite Practice Exam

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Which of the following is NOT listed as a lead status in the material?
Correct Answer:
On Hold
Explanation:
Understanding how lead statuses are used helps explain why On Hold is not listed. Lead statuses describe where a lead sits in the outreach process and how you prioritize follow-up. In the material, the statuses shown are Hot, Cold, and Active. Hot signals strong interest and quick follow-up, Cold indicates little current engagement, and Active means you’re actively working the lead right now. On Hold isn’t treated as a status in that set; it represents pausing activity rather than a stage of progression through the pipeline. So it isn’t listed among the lead statuses in the material.

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